Qualify for the lowest possible rate for a personal loan.
Increase revenue from funded personal loans.
Change the existing paradigm from the “Expedia” of loans to the “Kayak” of loans: One-stop shopping with five-minute pre-qualification. Redesign the data information for seamless apple-to-apple comparison for loan products on mobile devices.
Strategic planning, research, interaction design, and visual design.
Multiple releases since 2016.
1000-plus basis point increase on click-through rate with annual 250% revenue growth